Thursday, July 9, 2009

Pretend Mommy

I spend a lot of time with kids. I worked through university as a part-time nanny and babysitter so I have had plenty of experience with feeding and entertaining, playdates and playgrounds, school pick-ups and drop-offs, and time-outs and bedtimes. I can discuss, with a reasonable amount of accuracy, Toopy, Max and Ruby, Bob the Builder, the Backyardigans and more. So I guess it is only fitting that I am a key employee of a company run by mom-entrepreneurs that specializes in baby gifts!

This is a mom company. Throughout the day we talk about babies, families, and life. Sometimes my work day is interrupted by a 4 year old who needs help with her computer game or a sick kid home from school that brings me pictures she has drawn. Sometimes there are babies at business meetings.

I started reading “mommy blogs” and keeping up to date on the world of celebrity babies – all work related I’m quick to tell anyone who will listen. But somewhere along the way I realized I was enjoying them….and occasionally related to them. I guess I am far more entrenched in their world than I thought.

I used to think I ended up at Admiral Road by accidental networking (I babysat their kids), but the more time I spend here, I realize that there is probably a good reason that I fit in so well. In school I thought I was working towards a degree to get a job. As it turns out, sometimes knowledge of diapers and Dora can be a lot more useful if you’ve got the right audience.

Admiral Road has been making personalized blankets since 2002.

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